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Innovating a Better Conference: Part Four - Using Design Thinking to Enhance Association Conferences, Meetings and Events

Molly Marsh, AMR Director of Education and Engagement Design

Design thinking has emerged as a major force for transformation in the association industry (don’t believe me, see how pervasive it is in industry publications, conferences and research). When you see the results, it should be no surprise that this is where we’re headed. Applying principles of Meeting Design to conferences can transform a meeting from a list of activities on an agenda to an immersive experience that drives learning, professionalism and ongoing engagement.

Incorporating design-inspired steps, questions and considerations into conference planning empowers organizers to innovate new and better conferences. Each part of this series will explore a different aspect of the design process, demonstrating how the conference experience is enhanced by one simple shift in planning methodology: do everything with the end in mind.

Part Four – The Lesson

Work Hard, Play Hard

Makensie Jackson, Human Resources Assistant

Here at AMR we like to bring a little fun to the workplace by planning activities and celebrations. We recognize that our employees work hard and we want them to have fun while doing so.

Innovating a Better Conference: Part Three - Using Design Thinking to Enhance Association Conferences, Meetings and Events

Molly Marsh, AMR Director of Education and Engagement Design

Design thinking has emerged as a major force for transformation in the association industry (don’t believe me, see how pervasive it is in industry publications, conferences and research). When you see the results, it should be no surprise that this is where we’re headed. Applying principles of Meeting Design to conferences can transform a meeting from a list of activities on an agenda to an immersive experience that drives learning, professionalism and ongoing engagement.

Incorporating design-inspired steps, questions and considerations into conference planning empowers organizers to innovate new and better conferences. Each part of this series will explore a different aspect of the design process, demonstrating how the conference experience is enhanced by one simple shift in planning methodology: do everything with the end in mind.

Part Three – The Design

Innovating a Better Conference: Part Two - Using Design Thinking to Enhance Association Conferences, Meetings and Events

Molly Marsh, AMR Director of Education and Engagement Design

Design thinking has emerged as a major force for transformation in the association industry (don’t believe me, see how pervasive it is in industry publications, conferences and research). When you see the results, it should be no surprise that this is where we’re headed. Applying principles of Meeting Design to conferences can transform a meeting from a list of activities on an agenda to an immersive experience that drives learning, professionalism and ongoing engagement.

Incorporating design-inspired steps, questions and considerations into conference planning empowers organizers to innovate new and better conferences. Each part of this series will explore a different aspect of the design process, demonstrating how the conference experience is enhanced by one simple shift in planning methodology: do everything with the end in mind.

Part Two – The Why

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