In this second of a three part series, Brian Riggs, Vice President of Business Development and Innovation at AMR Management Services, outlines the strategic planning process his company used to uncover trends that associations need to tackle now.
Recently we published the first of a three-part series on emerging trends within the association community. As previously outlined, AMR’s research was based on the outcomes of several strategic planning sessions conducted by our firm over a twelve-month period. Our sampling included data from facilitated sessions involving a diverse set of clients. Some were self-managed while others were AMC-managed and they represented an array of industries and organizational types including federations, healthcare societies and professional member societies.